Recap: 2019 StayBoutique Live, The Leadership Edition & The Awards Edition

February 11-12, 2019
The Reef in Los Angeles

Note: The 2019 Leadership Edition & The Awards Edition was a part of a three-day event called StayBoutique Live, The Trifecta

The Leadership Edition began in 2012 as an event aimed at elevating the voice of hoteliers in the boutique sphere. This conference now reaches every corner of an exciting niche that has had a long climb to legitimacy. Hoteliers, designers, suppliers, artisan coffee brewers, artists, independent retailers, and even consumers congregate at the Leadership Edition to gain the inspiration needed to push boutique forward. Participants, speakers, presenters, panelists, and even Stay Boutique’s very own COO, Ariela Kiradjian, will tell you that “a boutique hotel is a provider of an experience that you can’t get anywhere else.” This is where our participants are exposed to an inspirational day of presentations from the thought leaders of today’s boutique industry.

Day 1 consisted of Boutique Bootcamp, Day 2 focused on Leadership content along with the Awards Edition. And throughout both days StayBoutique hosted their first-ever immersive trade show experience.


The Speakers

AVI BROSH, CEO, PALIGROUP
ZAK NORMANDIN, FOUNDER & CEO, IRIS NOVA (DIRTY LEMON, THE DRUG STORE)
WILHELM OEHL, CXO, EIGHT INC
FRANCES KIRADJIAN, FOUNDER & CEO, BLLA & CO-FOUNDER, STAY BOUTIQUE
BENJAMIN EDGAR GOTT, FOUNDER, BOXED WATER, TH-OUGHTS & BENJAMIN EDGAR OBJECT COMPANY
KYLE GLANVILLE AND CHARLES BABINSKI, FOUNDERS, G & B COFFEE AND GO GET EM TIGER
LARRY KORMAN, PRESIDENT, AKA SERVICED RESIDENCES
DAMON LAWRENCE & MARCUS CAREY, FOUNDERS. HOMAGE HOSPITALITY
LYNN EASTON & DEAN PORTER ANDREWS, FOUNDERS. EASTON PORTER GROUP
JOEY GONZALEZ, CEO, BARRY’S BOOTCAMP
ANDREW FAY, PRESIDENT, THE GETTYS GROUP
COLBY BARR, CO-FOUNDER, VERVE COFFEE ROASTERS
ARIELA KIRADJIAN, COO, BLLA AND CO-FOUNDER, STAY BOUTIQUE
CHRISTINE MAGRANN, COO, MAKEREADY
JEREMY FALL, CO-FOUNDER & CEO, J. FALL GROUP
FELICIA ALEXANDER, CO-FOUNDER, BOXUNION
ROB BARBER, VICE PRESIDENT OF RENTAL SOLUTIONS, ATOMIC
GULLA JÓNSDÓTTIR, OWNER & PRINCIPAL, GULLA JÓNSDÓTTIR ARCHITECTURE & DESIGN
MARISSA POMERANCE, FOUNDER & EDITOR-IN-CHIEF, THE EDITORIALIST LA
DAVE NEUPERT, CO-OWNER, GOLD DIGGERS
DANIELLE ROBAY, TV HOST & ENTERTAINMENT REPORTER
AMY JAKUBOWSKI, DESIGN DIRECTOR, WILSON ASSOCIATES
CARA FEDERICI, CEO, THE MADISON MELLE AGENCY
JERRY CHERY, CEO, BIANCOBIANCO
RAMI ZEIDAN, CO-FOUNDER & CEO, LIFE HOUSE
STEVE SOLARI, MARKETING & SALES DIRECTOR, MEIER LAKE
STEVE SCHWARTZ, FOUNDER, ART OF TEA
JAGRUTI PANWALA, VICE CHAIRWOMAN, AAHOA
KEVIN DUNCAN, SENIOR DIRECTOR, STRATEGIC COMMERCIAL INITIATIVES, THE RAINMAKER GROUP
KERRY RODGERS, EXECUTIVE DIRECTOR, GIVE A DAY GLOBAL
VANESSA OGLE, CEO, ENSEO
JACQUELINE VILLAMIL, PARTNER & COO, STRATEGIC SOLUTION PARTNERS
CARA FEDERICI, PRINCIPAL, THE MADISON MELLE AGENCY
DAVID CHANG, SIMPLEHUMAN
RENEE MILLER, PRESIDENT & CREATIVE DIRECTOR, THE MILLER GROUP
CHELSEA NIGHTENGALE, GENERAL MANAGER, THE RESTORATION HOTEL
RAJ SINGH, FOUNDER & CEO, GO MOMENT


On Stage Content


The Award Winners

CONCEPTS
• Boutique Hotel of the Year – Cala Luna Boutique Hotel & Villas, Costa Rica
• Lifestyle Hotel of the Year – Arlo Soho, New York
• Best Technology Innovation – Enseo
• Best Boutique Retailer – SJP by Sarah Jessica Parker, New York
• Best Boutique Coffee House – RVCC Intersect, Los Angeles
• Boutique Restaurant of the Year – Chicas Tacos, Los Angeles

MINDS
• Best Boutique Thought Leader – Larry Korman of AKA Serviced Residences
• Best Boutique Thought Leader – Mark Durliat, Grace Bay Resorts
• Best Boutique Instagrammer – The June Motel, Picton, Ontario, Canada
• Best Boutique Designer – Lauren Rottet of Rottet Studio

PROJECTS
• Best Branding Execution – Hotel Grinnell, Grinnell, Iowa
• Best Boutique Collaboration Project – Collective Retreats and the Trust for Governors Island, New York
• Best Boutique Collaboration Project – Harmon Guest House, Piazza Hospitality, & David Baker Architects, Healdsburg, CA


The Activations


We are a Family!
Who Serves All Day Alcohol and CBD


The Venue


The Sponsors

Stoned Fox
Tempur Sealy
Enseo
Aka Serviced Residences
Luxe Collection
iVvy
Greenberg Traurig
The Rainmaker Group
The Gettys Group
Suitelife Insurance
Eugene Stoltzfus Furniture Design
Hotel Emporium
Atomic
Allbridge
Westminster
Mill + Thread
simplehuman
Eight Inc
Beyond TV
LATHER
Aperol Spritz
Rise Brewing Co
Raw Juicery
Canyon Coffee
Beekeeper’s Naturals
Gem * Bolt Mezcal
La Colombe Coffee Roasters
Aurora Elixirs
Black Bow Sweets
Art of Tea
Wanderfuel
Tonic
R + E
MAKEREADY
Love + Destroy
High & Dry
Harry Roa Studio
Devall Design Home
Catherine Fulmer
Bravo Your City
CLR Home Staging
The Line Hotel
The Agency
Conquer Credit Management
The Lodging Conference
AAHOA
Hotec Design
The Bosco
Hotpoint
Colors Collective
Nuun
Topo Chico
Boxed Water is Better
88 Acres
Pop & Bottle
Dirty Lemon
Public Goods
JUST Water
Four Sigmatic
COOLA
Simply Gum
Good Day Chocolate
SMASHMALLOW
Icelandic Glacial
Skinny Dipped Almonds
Supergoop!
Digital Travel
Canadian Lodging News
Hotel Executive
Hotel Business
Hospitality Design
Today’s Hotelier
Hotel Management
Boutique Design
Hospitality Net
Hotel News Now


The Agenda

FEBRUARY 11
BOUTIQUE BOOT CAMP
HOSTED BY THE LINE LOS ANGELES HOTEL

1:00 – 1:10 Opening
with Frances Kiradjian, Founder & CEO, BLLA & Co-Founder, Stay Boutique

1:10 – 1:30 pm Workshop
Key Touch Points Affecting Guest Experience

with Cara Federici, Principal, The Madison Melle Agency

1:30 – 1:50 pm Workshop
Sustainability Lessons From Eco-Chic Boutique Hotel Brands

with David Chang of simplehuman & Renee Miller of The Miller Group

1:50 – 2:10 pm Workshop
Passion and Profit, a Workshop on Boutique Tea

with Steve Schwartz, Founder, Art of Tea

2:10 – 2:30 pm Workshop
Progressive & Inclusive Leadership

with Jagruti Panwala, Vice Chairwoman, AAHOA
Interviewed by Frances Kiradjian, Founder & CEO, BLLA & Co-Founder, Stay Boutique

2:30 – 2:50 pm Workshop
with Kevin Duncan, Senior Director, Strategic Commercial Initiatives, The Rainmaker Group

2:50 – 3:10 pm Workshop
Technology Must-Haves to Connect with Guests: A Behind the Scenes Look

with Vanessa Ogle, CEO, Enseo

3:10 – 3:30 pm Workshop
Giving Time: Hospitality’s Time to Do Good

with Kerry Rodgers, Executive Director, Give a Day Global & Jacqueline Villamil, Partner & COO, Strategic Solution Partners

3:30 – 4:00 pm Workshop
with Chelsea Nightengale, General Manager, The Restoration Hotel

4:00 – 4:30 pm Workshop
with Raj Singh, Founder & CEO, Go Moment

5:00 pm
The Opening Party

Hosted by THE LINE Los Angeles Hotel & Sydell Group

FEBRUARY 12
THE LEADERSHIP EDITION
HELD AT MAGIC BOX @ THE REEF – 2ND FLOOR

7:30 am Registration Desk Open

8:00 – 10:00 am B-Fast
Get Your Breakfast Grub @ The Stay Boutique Food Hall | Immerse Yourself in the World of Cannabis @ The Stoned Fox Pop-Up | Explore Boutique Brands, Concepts & Experiences @ The Stay Boutique Village | Meet Fellow Boutique Minds @ The Stay Boutique Lounges

9:00 – 9:30 am Salon
Navigating the Experiential Landscape Through the Lens of the Seasoned Expert
with Rob Barber, Vice President of Rental Solutions, ATOMIC

9:30 – 9:45 am Salon
with Steve Solari, Marketing & Sales Director, Meier Lake

10:00 – 10:05 am Welcome
From the Original Boutique Believer
with Frances Kiradjian, Founder & CEO, BLLA & Co-Founder, Stay Boutique

10:05 – 10:20 am Story
Creating a Society & Why I Believe in the Boutique Movement
with Avi Brosh, CEO, Paligroup

10:20 – 10:40 am Spotlight
Apple’s Best Kept Secret
with Wilhelm Oehl, CXO, Eight Inc.
Interviewed by Amy Jakubowski, Design Director, WILSON ASSOCIATES

10:40- 11:00 am Spotlight
Instagram’s Favorite Boutique Beverage Brand
with Zak Normandin, Founder & CEO, IRIS NOVA (DIRTY LEMON, The Drug Store)
Interviewed by Marissa Pomerance, Founder & Editor-in-Chief, The Editorialist LA

11:00 – 11:20 am Spotlight
History and Hospitality: The Evolving Industry of Inclusivity
with Damon Lawrence & Marcus Carey, Founders. Homage Hospitality
Interviewed by Ariela Kiradjian, COO, BLLA & Co-Founder, Stay Boutique

11:20 am – 11:50 am Morning Break
The Drinks & Snacks are on us @ The Stay Boutique Food Hall | Immerse Yourself in the World of Cannabis @ The Stoned Fox Pop-Up | Explore Boutique Brands, Concepts & Experiences @ The Stay Boutique Village | Meet Fellow Boutique Minds @ The Stay Boutique Lounges

11:50 am- 12:10 pm Spotlight
Innovative Boutique Design Through the Female Lens

with Gulla Jónsdóttir, Owner & Principal, Gulla Jónsdóttir Architecture & Design
Interviewed by Jerry Chery, CEO, BIANCOBIANCO

12:10 – 12:30 pm Spotlight
Boutique Hospitality’s Dynamic Duo
with Lynn Easton & Dean Porter Andrews, Founders, Easton Porter Group
Interviewed by Andrew Fay, President, The Gettys Group

12:30 – 12:50 pm Spotlight
Branding Boutique and Climbing the Corporate Ladder

with Christine Magrann, COO, MAKEREADY
Interviewed by Cara Federici, CEO, The Madison Melle Agency

12:50 – 1:10 pm Spotlight
Boutique Philanthropy, Collaboration, and Th-oughts
with Benjamin Gott, Founder, Boxed Water, th-oughts, Benjamin Edgar Object Company & Co-Founder THE BRILLIANCE!
Interviewed by Ariela Kiradjian, COO, BLLA & Co-Founder, Stay Boutique

1:10 – 1:30 pm Announcement
The Boutique Community Update
with Ariela Kiradjian, COO, BLLA & Co-Founder, Stay Boutique

1:30 – 3:00 pm Lunch
Stay Full & Stay Drunk @ The Stay Boutique Food Hall | Immerse Yourself in the World of Cannabis @ The Stoned Fox Pop-Up | Explore Boutique Brands, Concepts & Experiences @ The Stay Boutique Village | Meet Fellow Boutique Minds @ The Stay Boutique Lounges

3:00 – 3:10 pm Story
The Underground Los Angeles Boutique Coffee Scene
with Kyle Glanville and Charles Babinski, Founders, G & B Coffee and Go Get Em Tiger

3:10 – 3:30 pm Spotlight
The Evolution of Boutique Luxury

with Larry Korman, President, AKA Serviced Residences
Interviewed by Frances Kiradjian. Co-Founder, Stay Boutique, Founder & CEO, BLLA

3:30 – 3:45 pm Story
Technological Boutique Travel

with Rami Zeidan, Co-Founder & CEO, Life House

3:45 – 4:30 pm Panel
Defining the Abstraction that is Boutique

with Colby Barr, Co-Founder, Verve Coffee Roasters
Jeremy Fall, Co-Founder & CEO, J. Fall Group
Felicia Alexander, Co-Founder, Box Union
Dave Neupert, Co-Owner, Gold-Diggers
Interviewed by Ariela Kiradjian, COO, BLLA & Co-Founder, Stay Boutique

4:30 – 5:00 pm Keynote
The OG Boutique Fitness Brand

with Joey Gonzalez, CEO, Barry’s Bootcamp
Interviewed by Danielle Robay, TV Host & Entertainment Reporter

6:30 – 8:00 pm The Pre-Party
The Stay Boutique White Attire Party Part 1

Held at the Magic Box @ The Reef

8:00 – 10:00 pm The Awards Celebration
The Stay Boutique White Attire Party Part 2

Held at the Magic Box @ The Reef